Johnson&Johnson? No thanks.
I found so many products that were drying to Micah’s skin.
As a pharmacist I was aware of the principles to avoid dry skin that can aggravate conditions such as eczema and dermatitis.

This is to ensure that the moisture is not lost during the bathing phase. There are so many creams that claim to moisturise better than anything else, but if the skin is already dry after the washing phase, sometimes those products cannot replenish what is lost.
Therefore, the best thing to do is ensure you go for products that don’t strip their skin of all the natural oils which are a natural barrier against water loss. Infact, applying your creams to damp skin will also help lock in the water from the bath your baby just had. As opposed to drying their skin completely and then expecting a cream to lock in moisture that has already left, or doesn’t have adequate water in it’s ingredients to replenish what was lost.

The only true moisturiser really is water.
Products just act as a barrier to lock water into your skin.
Sodium Laurel Sulphate (SLS) tend to be in products, this can damage and dry out the skin, so should always be washed off! Such products include Aqueous cream, which was often recommended as a moisturiser. It should only be used as a soap substitute nowadays.
I have found Childs Farm body wash (SLS free) to be the best for my babies. Aveeno baby moisturiser is also great. This is oat based as opposed to liquid paraffin based that can irritate some people’s skin.

You can always pop into your local pharmacy or see a GPPharmacist in your surgery to discuss the best products to use.
It can be trial and error, so be prepared to try a few things until you find what is right. But always remember to only change one thing at a time, otherwise you won’t know what is working and what isn’t.
The same applies for hair. I add oil to Micah’s damp hair, then add leave in conditioner. This tends to be working to prevent dryness.
I hope this is helpful to someone somewhere 😊